Business Insights

The Coronavirus pandemic and the need for social distancing have led to a huge increase in people working from home. Many of you might be doing so for the first time, and you might be thrown for a bit of a loop. At the office, even if you work in a private office or your…

When you want to purchase something like an appliance or choose a company for a service, what’s the first thing you do? If you’re like millions of other people, then you search the Internet for reviews about those companies or products. Many businesses take online reviews for granted and even ignore them, but they have…

If there’s one thing that can propel a company’s sales forward, it’s social proof. This theory is one of the reasons why large corporations partner with celebrities to advertise their products. They know and understand that people are more likely to buy products that they’ve seen others use, especially those they hold in high esteem.…

We are excited to announce that Earth Web Technologies is changing its name to IntoClicks!   This has been a long time coming and we feel this new brand will make more sense to new customers and help us market our services more effectively. Since we are a marketing agency, and have our old name…

Over 4 million blog posts are published on the Internet every day. With such an information overload, how can you make your blog post stand out? What will make yours different from the other 3,999,999 published that day? Whether you’re a veteran blogger who needs to refresh your blog post format or a newbie blogger…

  We are happy to introduce the newest member of our growing team of experts.   Daniel Ziffer is our new Web Design & Marketing Coordinator Dan grew up in Wisconsin but has been living in Arizona for the past 6 years. He is a self taught graphic and web designer with 15 years experience…

We know that you spend lots of time during your workday developing your lead generation strategy. You check out your site analytics, develop re-marketing campaigns, make cold calls and send follow-up emails. But for all of that work? Only 80% of marketing experts say that they feel their lead generation tactics are still only moderately…

No matter what type of business you run, you can’t grow without the right lead generation strategy. Living in a digital world, in theory, makes it easier to find business leads. The problem is that it’s not just your business getting them. There is more competition now than in the past for customers. The real…

Never Run Out of Ideas for Blog Posts: 10 Quick Tips So, you started blogging. It’s a rewarding experience: writing about topics that you’re passionate about, sharing your expertise with the online world, and seeing your content actually help other people. Sometimes the blog posts are even fun to write — when the ideas are…

Think of the last time you tried out a new restaurant or discovered an online clothing site. Before you made your final decision on where to go/what to buy, you probably checked out the reviews. As a consumer, this is a natural thing to do to better understand what kind of experience you’ll have. Reviews…

If you own a small business, you’re always looking for a cheap and easy way to promote your brand. One tool that every local company should take advantage of is Google My Business. GMB is a free featured offered by Google that allows you to create a directory listing for your business. Despite the many…