Month: August 2023
As we’ve been covering the ins and outs of Content Marketing, you’ve been given the tools to understand, create, and plan content that resonates with your audience on a personal level. Content creation is a staple of modern marketing, but a beautifully written article or insightful video doesn’t mean much if no one is watching.…
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What does it take to write content that attracts eyes and opens wallets? What magical dust do you need to write content that converts? In our last blog, we outlined some tools you can use to make your content compelling. In that blog, we went over the importance of personalization. Personalization is incredibly important in…
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Content marketing asks a lot from a writer. Good content marketing should connect the audience to the brand. It should build brand identity through consistent messaging and it should inspire and attract a community. But above all, it should entertain. To do that you must spark something in your audience, you must uphold authority and…
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Developing A Strategy for Content Marketing There’s no denying content’s importance in business- especially when it comes to your online presence and digital marketing strategy. When online, content stands in place of that in-person connection consumers can feel when interacting with your business in real life. But, there are many other reasons content marketing is…
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